TREND ALERT! Red Hot Girl Summer

In June, both Rihanna and Zendaya debuted their new crimson colored hair. Considering these two phenomenal ladies epitomize style, we’re going to take a wild guess and say that a red hair surge is on the horizon! 

Red can be an intimidating color to pull off, but with the right expertise and application, you’ll be loving your new vampy look! Choosing the right tone of red is definitely the key. A cool based red is most flattering on cooler skin tones, while a more copper-based red suits warmer toned skin. If your skin is more neutral, you can pull off either! With that said, hair should be fun and there aren’t any rules so do what makes YOU feel best!

Once you go red, what about at-home maintenance? Prema New York colorist Mags says, “Give your hair at least 48 hours after going red before using shampoo. This will give the color time to settle in your hair. Don’t worry, you can still rinse and condition!”

Gregg Lennon, Salon Director of Prema New York, says that it’s imperative to wash your hair using water “as cool as you can handle”. This will preserve the red pigment that tends to fade out over time. He also states that extended time in the sun can fade out color, so be sure to pack your favorite hat for that day at the beach!

Both Gregg and Mags agree that it’s most important to use a sulphate-free shampoo and conditioner. Even better if you’re using something made for colored or  even specifically red hair.

Whether you’re wanting to play with true copper tones like Ariel Winter or a bold red like Rihanna, head into Prema, book a consultation with your colorist, and achieve your hair goals today!

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